KnowRoots is a social enterprise founded by young people across Asia, united by a belief that indigenous heritage is not a relic of the past — it is a living wisdom for the future.
We aim to connect individuals with our Asian roots, making heritage and indigenous wisdoms accessible and relatable to people everywhere — building a community rooted in diversity.
Living our roots, not as practices of the past but as living wisdoms to be carried forward into every generation — kept alive through curiosity, respect, and connection.
Documenting and sharing the wisdom of Asia's indigenous peoples — from medicinal plants to oral traditions.
Traditions, ceremonies, crafts, and lived practices that define each community's unique identity.
Preserving the languages that carry entire worldviews — many unwritten, all irreplaceable.
A youth-led team united by a belief that indigenous heritage is a living wisdom — not a relic of the past.
Strategic leadership, organisational vision, external networks & funding
Administrative coordination, documentation, internal governance
Marketing strategy, brand development, campaigns & outreach
Operations management, field coordination, project execution, website & digital infrastructure, documentary editing
Social media, content strategy, community engagement
Partnerships, sponsorships, corporate & institutional outreach
Cultural research and Ainu community documentation in Japan
China regional coordination and community relations
Cultural research and indigenous community documentation
Every project is led on the ground by local coordinators, rooted in the communities they serve.
Explore Our Regions →